Turn the same content your AI uses into a public, searchable docs site — same source, two surfaces. SEO-friendly pages that deflect tickets before they're ever filed.
You've put real work into your knowledge base. Articles about your product, common workflows, troubleshooting steps — all of it written, organised, kept up to date.
Right now, only your AI assistant uses it. A visitor has to open the chat widget, ask a question, and read the AI's synthesis of the answer. That works, but it leaves a lot of value on the table.
A public help center turns the same content into a second surface: searchable, linkable, indexable by Google. Every article becomes a page. Every page becomes a potential answer to a question someone is typing into a search engine right now.
A hosted help center at your subdomain. help.yourcompany.com (or any subdomain you choose) hosting a fully styled, branded docs site built from your knowledge base content.
Articles indexed by Google. Each KB article becomes a public URL with proper meta tags, structured data, and sitemap entries. When someone searches "how do I cancel my Companin subscription", your help center is what they find.
One source, two surfaces. Edit an article in your dashboard. Both the AI and the public help center update at the same time. No second CMS. No duplicate content drift.
Search built in. Visitors can search the help center without opening the chat widget. For users who prefer to skim docs, this is a faster path to an answer.
Optional chat widget on the help center itself. If a visitor doesn't find their answer through search, the widget is right there to ask the AI directly. Best of both worlds.
SEO compounds. A single popular article can drive thousands of visitors a month from organic search. Multiply that by fifty articles and you have a real acquisition channel. This is the fastest-cheapest growth lever for most B2B companies — and it requires no ad spend.
Ticket deflection. Industry data suggests roughly 40-60% of support tickets could be answered by an existing doc if the customer found it. A public, searchable help center captures that — visitors solve their own problem before they ever fill out a form.
Trust signal. A public, well-organised help center is one of the strongest trust signals on a B2B website. It tells prospects: this product is real, it's used, the company supports it. Sales teams reference help centers constantly during deals.
Linkable answers. Customer success teams can paste a single URL in response to common questions instead of typing the same answer for the hundredth time. Your team gets time back; your customers get a permanent, shareable resource.
You don't write content twice. Every article in your knowledge base is automatically eligible for the public help center. You toggle visibility per-article — internal-only docs stay hidden, customer-facing docs go public.
The help center inherits your branding: colours, logo, fonts. URLs are clean (/help/cancel-subscription not /article?id=42). Each page has open-graph tags so links shared on social media render with previews.
You can group articles into categories, feature high-traffic articles on the home page, and pin announcements. Search is full-text and runs against the same content the AI uses.
A separate docs platform — Docusaurus, GitBook, Notion publishing, Intercom Articles. Maintaining content in two places. Paying for a second tool that does what your knowledge base could already do if it had a public surface.
This feature is planned. When it ships:
Once live, your knowledge base does double duty as a marketing asset, a support deflection tool, and a customer self-service resource — without any extra writing.